Forget Android, Symbian or iPhone OS. Now run XP on your phone!

Suprised?
While developers are going ga-ga over building newer and efficient operating systems for the mobile clan, ITG, a Chinese technology company has managed to build an actual mobile phone which runs a full featured Windows XP! Now that looks funny! No, its for real!

Now, there seems to be some upside-down matters. The biggies like Google, Apple and Symbian foundation are trying real hard to improve the software to co-operate with mobile technology just to function as if it were a desktop.
But ITG, on the other hand is going ground-up and building ground-breaking hardware to let desktop OS to be run on the regular mobile handsets.
The newbie set to rock is dubbed the xpPhone. No prizes for guessing why! The xpPhone features a large 4.8" touch-screen with a resolution of 800x480 and has a full QWERTY keyboard. With a dizzying array of features, such as dual SSD and standard HDD, VGA output at full HD resolutions (1920x1080), USB port for connecting peripherals, 3G connectivity, WiFi, Bluetooth, GPS, camera, and more!
Other things on the phone are its optimization for being, well, a mobile device. The phone can be configured to wake from stand-by to receive a call. There's even an option that can let you restore the factory system image or the one created by he user at every restart so that your system remains good always.
On the software side, there's no point in telling you the features, as there's nothing that'll keep you limited if its running a whole desktop OS such as XP.

But the only thing to worry about is the overall weight of the device getting around to 400gm! Consider that in your pocket. You may need a "phone-proof" pocket!

Click Here for a larger image - http://i34.tinypic.com/m91yxl.jpg

Here are some of the specifications of the device:

• CPU: AMD Super Mobile CPU
• Memory:512M/1G
• SSD: 8G/16G/32G/64G
• HDD:30G/60G/80G/120G
• LCD: 4.8' TFT Touch-screen LCD 800*480
• Operating System: Microsoft Windows XP
• Network:
  • GSM/GPRS/EDGE/WCDMA (HSDPA/HSUPA)
  • CDMA/CDMA2000 1X/CDMA1X EVDO,TD-SCDMA,TD-HSDPA
• Wireless:WiFi 802.11b/g,WiMax(optional),Buletooth,Stand-alone GPS
• Camera Specifications:CMOS, 300k/1.3 Million
• Ports:1 x earphone jack,1 x microphone jack,Docking Connector (include VGA output signal ),1 x USB 2.0, SIM Slot
• Power Management:
  • Battery: Removable Lithium-ion
  • Talk time: about 5 hours,Stand by time: about 5 days
  • Real life: about 7 hours(Standard), about 12 hours(Large)
  • Talk time,Standby time,Operation time may vary depending different usage.
• Weight: 400g (include battery)

Visit the manufacturers website for more details.

Source: ThinkDigit.com -http://www.thinkdigit.com/Mobiles-and-PDAs/Move-over-Android-Symbian-iPhone-OS-we_3447.html

Study reveeals Advertising in Movies expected to Double!

Source: Phoenix New Times Blog By James King in News

Just when you were in between of that favorite movie of yours when there is an intimate scene between the hero and the hot chick, this idiotic washing powder commercial comes over and washes away all your interest, doesn't it feel just to kick their a** and yell them to get out of the way.

But the bad news is...its gonna be more of a thing now. Read along...

www.repmanblog.com

A study released by the Department of Research and Economic Affairs
at Arizona State University found that subliminal advertising through
product placement in movies is becoming more effective than ever, which
of course means advertisers are going to start doing it...a lot.

Michael Wiles, an assistant professor of marketing at ASU, conducted the study, published in this month's Journal of Marketing. It
finds that when a product is successfully placed in feature films, the
company that makes it enjoys a dramatic boost in its stock price.

Wiles says companies have taken notice of this spike and are increasing spending on strategic product placement.

In 2005, Wiles says, marketing firms spent $722 million to get their
products on the big screen and in the hands of characters like James
Bond. By 2010, Wiles expects that number to more than double to $1.8
billion.

"It's a difficult balancing act to figure out which ones will be
worth the most," Wiles says. "You also have to avoid having too many
placements in the same film. As more brands get mentioned in a film,
the placements compete and become less valuable."

Wiles finds that the most successful product placements in history have been Pepsi in Austin Powers: Goldmember,and the Mini Cooper in The Italian Job.
Wiles says they were so successful because they were targeted at
the ideal audience, and weren't outrageously expensive like the Aston
Martins in most James Bond films. 

Wiles says his study also found that product placement within
television shows or movies is becoming more successful than an actual
advertisement because, as cute as the Geicko Gecko may be, people can
fast-forward right through him these days.

"There's quite a bit of value to be gained from film product
placement because the spots are impossible to avoid," Wiles says.
"You're able to tie your product to the characters and what's portrayed
to get rich symbolic associations with the movie and pop culture."

Our head's splitting with all those products inside.

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